Big Data and Customer Service: A Guide to Call Center Analytics
|March 17, 2016
In today’s ultra competitive business world, mobile technology, social media have made the customer king. No longer is it enough for a company to have…
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5 Best Practices for Big Data Project Management
|August 13, 2015
Big data has gone mainstream. The constant, exponential growth of volumes of structured and unstructured data has significantly increased the number of big data projects,…
Information and Insights: Big Data vs. Actionable Data
|March 12, 2015
The era of data-driven business has arrived. Big data analytics tools are enabling organizations to capture, manage and mine mountains of raw chaotic data…
Improving the Consumer Experience: How Media Companies are Using Big Data
|March 5, 2015
Big data is transforming entire industries, and the media industry is no exception. Once media companies relied on traditional data to make educated guesses at…
Clickstream Data Analysis: A Powerful Tool for Your Business
|February 25, 2015
Big data analytics platforms such as cloud-based Hadoop have become powerful tools for businesses looking to leverage vast sets of customer data for competitive…
Using Big Data for Digital Decision Making
|February 12, 2015
Technology is a non-stop rollercoaster ride of innovation, with devices becoming increasingly faster and smarter. Computers infused with artificial intelligence systems are now able…
2014 Was a Great Year for Qubole
|February 10, 2015
Today we reported some impressive stats on our growth in 2014. In short, last year was a phenomenal year for the company. The amount of…
Reaping the Benefits of Real-Time Analytics
|February 6, 2015
Discussions surrounding big data often mention its three Vs: volume, variety and velocity. The most commonly discussed of those three is obviously volume, which…
360-Degree View of Customer: Seeing the Big Picture Through the Big Data Lens
|January 29, 2015
Poaching continues to be a significant problem throughout the world, specifically in Africa. Every year thousands of different animals are illegally hunted, many of…
Streamline Multi-Channel Marketing with Big Data
|January 22, 2015
The growing impact of mobile devices is no secret to marketers. A 2013 report from the Winterberry group found that from 2012 to 2013 spend…
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