O’Reilly eBook: Creating a Data-Driven Enterprise in Media

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Data is the fuel of the digital age, just as power and steel fuelled the Industrial Age. Media is among the first industries that became digitized. In this report, you’ll learn about the trends, challenges, and opportunities facing players in the media and entertainment industry. You’ll also see how big data, advanced analytics, and a move toward DataOps are influencing three major media and technology companies to proceed on their data-driven journeys.