360-Degree View of Customer: Seeing the Big Picture Through the Big Data Lens
Poaching continues to be a significant problem throughout the world, specifically in Africa. Every year thousands of different animals are illegally hunted, many of which…
Poaching continues to be a significant problem throughout the world, specifically in Africa. Every year thousands of different animals are illegally hunted, many of which…
Big Data as a Service leader Qubole recently moved to larger quarters in Mountain View, Calif. To mark the occasion, the company used a DJI…
The growing impact of mobile devices is no secret to marketers. A 2013 report from the Winterberry Group found that from 2012 to 2013 spend…
Customer segmentation is nothing new to an experienced marketer. Traditional B2C segments based on demographic, psychographic, and behavioral data are taught in introductory college courses,…
Those in the online advertising industry have a grim reality to face: fraud is rampant and increasingly costly. Considering how important advertising revenue is for…
From its primitive beginnings as a modest open-source search engine called “Nutch”, Hadoop has evolved into a powerful big data analytics platform. As big data…
One of the oft-discussed problems with Hadoop is that it launches new JVMs for each map or reduce task. Launching a new JVM and loading…
The debate is over. Big data analytics has proven benefits. And organizations looking to implement a big data solution now have a number of options…
Join us for a live webinar on Dec. 10, 2014, at 10 am PST/1 pm EST hosted by Noel Yuhanna, principal analyst of enterprise architecture…
By Marcy Campbell, Qubole SVP of Sales & Business Development Today I am excited to announce a new strategic relationship with Microsoft Azure, an important…
Cluster Computing Comparisons: MapReduce vs Apache Spark Since its early beginnings some 10 years ago, the MapReduce Hadoop implementation has become the go-to enterprise-grade solution…
Big data is growing faster than ever before, and businesses are looking to take full advantage of it. In fact, the big data market is…
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